Other Benefits of Facebook Live

Facebook Live is a powerful tool that parishes and schools can use to share live video from events, ceremonies, and speakers. One major benefit to using Facebook Live is that Facebook will track which people watch your event, and then make sure those people see your content at the top of their feed in the […]

Find Broken Links on Your Website

It’s a website admin’s worst nightmare: old broken links that frustrate your site’s visitors, but that you don’t know about. Every day, people are making judgments about your parish community based on your website, and nothing will turn them off faster than the dreaded broken link. But there is hope! There’s an easy way to […]

Online Giving Beyond Sunday

At CSM we are always encouraging our clients to optimize technology. Part of the optimization we recommend to our clients is having an easy-to-use, donor-centric way to allow your parishioners and supporters to give online. As parishioners are becoming more comfortable with donating online, churches are expanding when they launch calls to action. This means […]

Protect Your Parish Brand

By now, most Catholic churches have staked out their territory online and claimed a catchy web address and Facebook username (for example, “SaintMaryDallas” for a church in Texas). But don’t stop at your website and Facebook – take a moment to register a similar Twitter and Instagram handle for your parish. You may not intend […]

Your Communications and Your Mission

In a previous post, I discussed the 8:1 communications rule – share eight pieces of good news for every one request you make of your parishioners. But this alone won’t fix all your communications problems. Another key component are the ties – strong or weak – between your communications and your mission. This week, set […]

Publishing Mass Times on Facebook

Earlier this month I mentioned that 95% of your website visitors are just looking for Mass times. The same is true for people who search for your church on Facebook. Are you publishing Mass times on Facebook? The best place to display Mass times on Facebook is in your page’s “About” section, under your “Story”: […]

Publish Your Mass Times Everywhere

What are 95% of the visitors to your parish website looking for? Mass times. That’s it. This was brought home to our staff this week when we spotted this Tweet by Catholic evangelist Meg Hunter-Kilmer (see below). The long and short of it? Publish your Mass times everywhere! Stop what you’re doing and open your […]

Using ABOUT on Facebook

Facebook followers are often your most faithful parishioners. They not only fill the pews each week, but they are also looking to stay connected outside of Mass. Facebook contains information about these parishioners that can help you stay connected with them. By using ABOUT on Facebook, you can learn a lot about them. By clicking […]

A Future Without Bulletins?

The Sunday bulletin has been a staple of Catholic life in North America for more than 75 years. But as almost all areas of life become digital, a paper bulletin may soon become a thing of the past (and maybe you’re already moving toward digital fundraising letters). Can we imagine a future without bulletins? What […]